Content is king: Netflix, DreamWorks Team in Huge Original Content Deal http://t.co/prbRkjmtXF
June 18, 2013
Advertising
/http%3A%2F%2Fwww.ecommercetimes.com%2Fimages%2Fsda%2Fcoremotivesemailbenchmark_640x480.gif)
Netflix, DreamWorks Team in Huge Original Content Deal
Video streaming service Netflix on Monday announced a new, multiyear partnership with DreamWorks Animation whereby it will bring many of the studio's beloved characters to the TV market via a branded collection of shows. Marking the largest deal for original first-run content in Netflix's history, the partnership will include more than 300 hours of new programming.