Facebook's testing a more personal & localized status box - The Cocktail Effect http://t.co/772goHEG
January 04, 2013
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Facebook's testing a more personal & localized status box - The Cocktail Effect
Facebook is testing out a more personal, "Cocktail Party Effect" style status box on their Home Page (see snapshot here). This is a no-brainer. As any eye-tracking expert will tell you, mentioning the viewer's name on your web page will bring their attention to that space.Human eyes & ears naturally disambiguate their names from background noise or objects around them.