In the past year, Zynga's monthly active users dropped by 13%. Read how Pop Stars & Online Game Companies are alike http://t.co/n95QQ7yjFx
June 04, 2013
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How Zynga Became Master -- And Victim -- Of The Disposable Game
In the end, Zynga may be undone by same thing that made its online games so wildly popular: People seek out the new thing, find it, and then quickly move on to the newer thing. Especially in online gaming.