Just because you built it doesn't mean they'll come. 5 Reasons #GrowthHacking is crucial at http://t.co/dm0MdEgl6c via @GrowthHackerLiv
April 24, 2013
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5 Reasons Growth Hacking is THE Most Important Function of a Startup
For about 50 years, (...cough M)Ad Men, or marketing and sales individuals, have been the kings of organizational hierarchy ... and then came the Internet of things and engineers took over the throne. Yet, winter is always coming for a startup and thus a new breed has arisen from the ashes and honed a new set of skills, the Growth Hacker.