Schmap already helped advertisers and other companies understand their Twitter followers through its Know Your Followers product, but today it launched a new, upgraded service called Demographics Pro — CEO Paul Hallett described the concept as “Nielsen for Twitter.”
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Schmap Takes A Deeper Dive Into Twitter Audience Data With Demographics Pro | TechCrunch
Schmap already helped advertisers and other companies understand their Twitter followers through its Know Your Followers product, but today it launched a new, upgraded service called Demographics Pro - CEO Paul Hallett described the concept as "Nielsen for Twitter."