Community Mgrs: Be the eyes & ears of what ur audience wants, responds to & how ur product supports your audience #SMWOgilvy @iHRVanessa Alisha Outridge (@AlishaOutridge) February 20, 2013
"Radio is the first major social network"says @iHRVanessa from @iHeartRadio at #SMWOgilvy Alisha Outridge (@AlishaOutridge) February 20, 2013
"What the heck is a Gif89?" Apparently it's an odd way to say "animated gif". Anyone else heard that term before? #SMWOgilvy Alisha Outridge (@AlishaOutridge) February 20, 2013
According to David Karp, @Tumblr's mission is to serve creators across multiple media formats: video, photo, text, etc. Love it! #SMWOgilvy Alisha Outridge (@AlishaOutridge) February 20, 2013
Question time for David Karp Founder of @Tumblr at #SMWOgilvy Alisha Outridge (@AlishaOutridge) February 20, 2013
Someone said this to another person over lunch: "Your app is bad & you should feel bad too" #OverheardinNY Alisha Outridge (@AlishaOutridge) February 07, 2013
Was it an accident that @CMOrocks just called @Facebook "TheFacebook" en saying @Tumblr is the GenZ's FB? #smwpinterest Alisha Outridge (@AlishaOutridge) February 22, 2013
"If you do a pin -TWEET it. Most brands sit on so much content without sharing it" to their audience says @Helenstravels #smwpinterest Alisha Outridge (@AlishaOutridge) February 22, 2013
I love @WestElm :-) #smwpinterest Alisha Outridge (@AlishaOutridge) February 22, 2013
"If Vimeo is the chic boutique than Vine is the cool new kid on the block..."says founder of @SociallySquared #smwpinterest Alisha Outridge (@AlishaOutridge) February 22, 2013
Key takeaway: Choose your social platform based on your brand's needs, demographic & goals are #smwpinterest Alisha Outridge (@AlishaOutridge) February 22, 2013
No dialog in Coca Cola Happiness project ad = lower costs for talent? curious: We're the students SAG/ AFTRA or real people? #smwpinterest Alisha Outridge (@AlishaOutridge) February 22, 2013
#smwpinterest says Pinterest is a user's identity to brands for what that person wants or possesses http://t.co/rzx9t3K0DF Alisha Outridge (@AlishaOutridge) February 22, 2013
thanks @nextjump for hosting #smwgamification Alisha Outridge (@AlishaOutridge) February 20, 2013
AutoDesk is a 3D modeling software company. Improved FTUX using tutorial-like missions to increase sales by 53%. #smwgamification Alisha Outridge (@AlishaOutridge) February 20, 2013
Love the Desire Engine viral loop chart pictured here. user engagement, commitment & loyalty #smwgamification http://t.co/wzEk17nZ Alisha Outridge (@AlishaOutridge) February 20, 2013
33% of the American public with gym memberships only go to the gym 1x a year. Are u surprised? Heard at #smwgamification Alisha Outridge (@AlishaOutridge) February 20, 2013
Absolute rank leaderboards are outdated. Games today leverage relative ranking to motivate users to climb higher #smwgamification Alisha Outridge (@AlishaOutridge) February 20, 2013
Does human curation of music give an "a-ha!" moment that algorithms don't? DJ vs math - which is winning? #dmwmusic Alisha Outridge (@AlishaOutridge) February 21, 2013
When it comes to rights & music: lawyer-up or do what you need to do until you get a take down notice. Heard at #dmwmusic Alisha Outridge (@AlishaOutridge) February 21, 2013
Grt question: @ogrover asks Are there social platforms that work better for different music genres? Urban vs Country vs Pop #DMWmusic Alisha Outridge (@AlishaOutridge) February 21, 2013
Consider this: when it comes to social music has any product filled that void since old @Myspace? Patel says no. I agree... #DMWmusic Alisha Outridge (@AlishaOutridge) February 21, 2013
In closing- new artists make the same mistakes people & brands in general do re: social. Find what works, fits & be you! #DMWmusic Alisha Outridge (@AlishaOutridge) February 21, 2013
As a music fan, what do you use personally to discover music? Panel consensus: friends, social networks & music blogs #DMWmusic Alisha Outridge (@AlishaOutridge) February 21, 2013
Per Microsoft: 98% of people decide in 10 seconds if they will stay on a website or not #smwgamification Alisha Outridge (@AlishaOutridge) February 20, 2013