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Why Reach Is The Best Facebook Metric To Focus On
Emeric Ernoult, co-founder of AgoraPulse, will speak Wednesday at the AllFacebook Marketing Conference in San Francisco. He will lead the discussion, "Facebook Statistics 101: How to Uncover the Hidden Gems within Facebook Insight." Do you run a Facebook page? Are you constantly looking at your page metrics trying to figure out which ones really mean success or failure?
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Forget about likes. Reach, Page Views & organic Unique Views are the metric you should care about for your Facebook pages.