Does America want serious cable news? Al Jazeera poses a valid challenge now that they've acquired CurrentTV at http://t.co/e415jlYG #Nope
January 04, 2013
Advertising
/http%3A%2F%2Fgaia.adage.com%2Fimages%2Fbin%2Fimage%2Frightrail%2FaasmallagencycoverWEB.jpg%3F1342190635)
Al Jazeera's Test: Do We Really Want Serious Cable News? | Media - Advertising Age
Critics often complain that cable-news networks in the U.S. lack enough "real news" and carry a surplus of opinion and fluff. Now enters Al Jazeera and its tendency toward serious reporting. But will viewers prove the critics right? And what about advertisers?