Social engagement platforms play a big role in the online advertising picture being painted by @Google. Read here at http://t.co/44kHTeFJbr
June 11, 2013
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Google Research Shows Potential of Social Marketing at Movie Studios
YouTube movie trailers, social engagement campaigns and search engine marketing are increasingly critical to movie studios marketing new film releases, according to Google's newly released white paper, which shows how search engine data can be used to predict box office performance.